Sunday, November 15, 2009

Michelle Rodger: Informed choices on compliance can pay big rewards

COMPLIANCE is a bureaucratic nightmare. Business hates it because it costs money and not only is it time consuming, it's Big Brother sticking his neb into our business.

But have you – as business owners – seriously considered the implications of non-compliance? The massive fines and potential sentences? Or do you just take your chances?

Then consider this alternative. Have you ever viewed compliance as an opportunity, a USP, a differentiator, a competitive advantage? Or used it as a marketing tool, or to leverage loyalty and build trust?

I suspect not. The current information about compliance and data security legislation is all negative. It's about promoting fear of the consequences of not doing what you are told, but I suggest the opportunities could outweigh the disadvantages. Scotland On Sunday

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